Thursday, November 28, 2019

Hard Work Is the Key to Success free essay sample

I am writing this content only those who are fresh graduate and wondering full time or part time work. First of all, I say that graduation is not top part where you have reached. It is just first step. You should study post-graduation. If you do not do it regularly, you should study it through correspondence. Master degree is must before wondering full time work because next two years will give you more learning skills. Now, when you go for wondering work, you should remember that your hard work is the key of your success. No work is bad. There may be more quality in small work. Education increases our power to give better service. So, you can do your work from any small service. It may be the duty of salesman. It may be the duty supervisor or tutor. You do that duty with full of hard work. Sweat from your body is the sign that success is very near to you. We will write a custom essay sample on Hard Work Is the Key to Success or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page It may be possible that your familys financial condition is not good. I ask one question from you whether only to say this to other is sufficient. No, never! Nobody will give you any financial help. Nobody will give you money. Yes you can do labor. Yes you can sell the small products. Yes, you can do duty and earn money. This earned money can only support your family. This earned money can power to your family. Why are you wasting time just telling your weak family condition. Use same time to get new idea for hard work.

Monday, November 25, 2019

CMMI in Small Organizations essays

CMMI in Small Organizations essays The CMM implementation in small organization has been defined in a very practical way in this paper, presented by Dr. Richard Bechtold, President of Abridge Technology. This paper describes the process with which a typical small organization works and handles projects. Dr. Richard Bechtold defines small organization with different views from (i.e.) 25 or fewer employees, rapid changing projects with more than 200 employees, and organizations with very short term projects or several teams with fewer members. He describes how to minimize excessive effort to achieve level 2 standards by splitting them into easy to understand bullets and a few of them are Infrastructure, Project Scope, Defined Processes, Umbrella Project, Risk Management, Training, etc. These points are explained in detailed during the discussion of this paper. The synopsis of this paper is to guide a small organization to better understand and manage the projects they get into. This paper describes all the points an organization should follow to produce a quality product and keep their standard of development at the peak. As a new organization which does not implement the CMM levels, this paper describes in the very beginning how inefficient they can be. This inefficiency level speaks about how people are hired to do the work in an organization and why they are moved into different sectors of the organization. The paper also describes all the wrong implementation procedures which are followed by in-experienced small organizations. I very respectfully disagree with the point Dr. Richard Bechtold makes on the Infrastructure. He speaks about the Executive management agreeing to monitor direct or supervise the project due to lack of infrastructure (meaning people or human resources). The aim of a small organization is to be more profitable and go from the small business classification to big or large business classification. The fe ...

Thursday, November 21, 2019

History of Terrorism in America Essay Example | Topics and Well Written Essays - 2000 words

History of Terrorism in America - Essay Example History of terrorism in the United States United States has a long history of terrorist attacks and this demonstrates that the act is not a new form of violence. Historical records attest that the practice originated about 2000 years ago when brutal Jewish factions such as Sicariii emerged (Bruce, 1999). Although the world had witnessed numerous brutal attacks on innocent civilians, the term â€Å"terrorism† was not used until 1794 during the French revolution. However, the initial meaning of terrorism was complementary, applied by the state to execute its mandate (Bruce, 1999). According to Burgess, (2003), the earliest recorded terrorist activity in the United States was in 1622. A native Indian group invaded Jamestown colony killing about a third of the total population during the attack. The colonial United States encountered numerous violent internal attacks and rebellions with characteristics of terrorism. The earliest recognized terror organization in the United States was Ku Klux Klan that was formed in independent United States in 1867 (Bryant, 2002). Initially, the group was pacifist but it comprised of racist white people. Nathan Bedford Forrest, formerly a confederate soldier was the first leader of Ku Klux Klan. In 1868 American elections, the group embarked on violence, threats and killing of black people and Republic Party supporters. The organization’s attacks on the innocent population during elections were highly influential in determining early voting pattern across the United States because the group was supporting the Democrats (Burgess, 2003). According to Bryant (2002), the Ku Klux Klan killed over 3000 people, mainly freed black slaves and moderate Republican Party supporters by the time the group reduced its activities and went underground in 1872. The early twentieth century experienced an increased number of terror attacks in the United States. According to Burgess (2003), President McKinley was murdered in 1901 by extre mists and in 1920 terrorists bombed the Wall Street, killing thirty and injuring over 300 people. Moreover, terrorists bombed Los Angeles times building in 1910, killing 21 people in the premises. The period between 1920 and 1960 recorded reduced terror attacks in the United States territory. However, the following decade experienced an increased terror attacks on America interests. This period was characterized by increasing application of the air transport to carry passengers along air routes connecting United States and other countries. The airplanes became new target for terrorists and in 1962, a continental airline plane crashed and then exploded in Missouri, US killing all 45 passengers on board. The American air safety authorities identified terrorism as the cause of the accident (Bruce 1999, p58) The 1960s experienced an upsurge of domestic violence in the United States. According to Casey (2004, p 47), the country witnessed increased violence from the youths who formed a ma jor component of the increasing civil rights movements that lobbied for the rights of minority and disenfranchised groups in the United States. From 1960s to the collapse of the Soviet Union in 1991, several anti-communist, leftists and ethno nationalist organizations emerged in the United Sta

Wednesday, November 20, 2019

Understanding Yourself as a Facilitator of Learning Research Paper

Understanding Yourself as a Facilitator of Learning - Research Paper Example This improved their cognitive level of effectiveness (Pappamihiel, 2002). I also had to serve as a facilitator in group discussions organized within the classroom environment when we used to communicate with each other in English but formally. Learners, in such an environment had a feeling of being watched and judged, which often made them nervous as well as over conscious, hindering their level of confidence. In addition, with one learner performing outstandingly in comparison with others, the slow learners used to get demotivated at certain instances. As the process used to affect learners’ confidence level massively, especially for the slow learners, I would term this process as ineffective lacking emotional and cognitive value attribution (Koulouriotis, 2011). Suggestively, I believe that interactive informal or semi-formal teaching method will be more effective for the adult learners who tend to obtain classes on English as their second language. Techniques that allow round-the-clock learning and learning through experiences will be most helpful I believe. It will not only ignite cognitive betterment and emotional strength for the non-English speakers but will also motivate life-long learning among them that will ensure in developing their respective skills continually, even after the conclusion of their courses. If given an option, I would never use the traditional text interpreting strategy for the learners, which makes the entire learning process ethically critical as well as often discouraging being highly monotonous in nature. In addition, such methods do not provide adequate opportunity to the learners to share their views that would in turn permit effective assessment of their cognitive and emotional developments. Therefore, I wil l try to avoid the mechanism in my learning approach (Cumming,

Monday, November 18, 2019

Consumer Behaviour Essay Example | Topics and Well Written Essays - 3000 words - 4

Consumer Behaviour - Essay Example According to Salvati (1999, p6), till a customer remains satisfied with the service, there are no major chances that he/she may drop or switch to another service provider. It is a fact that in a highly competitive atmosphere just as in the profit making sectors, customer loyalty is to be given a deep thought. Moreover, actions are to be taken to have a continuous improvement in the level of customer loyalty (Hsieh, 2002). This paper will deal with an important concept of brands and the Australian charities. The paper will be divided into two main parts; namely, Part A and Part B. Part A will deal with the simple literature of branding and a brand personality. The section will also deal with an overview of the Australian Charity. The overview of the Australian Charity Industry will allow a better understanding of the various players in the markets and the non – profit making sector as a whole. Part B of the assignment will deal with three advertisements/ marketing techniques that have been used by the Australian Charities to help build and develop a strong brand image and brand identity (Jobber, 2004). Each of the three examples that have been taken for this study will be studied on three main basis, a) the personality of each brand and what the brands can be characterized into, b) reasons why brands use a certain characteristic and who they aim as their target markets, and c) the possible chan ges and recommendations for change for the brands and their personality (Franzen & Bouwman, 2001). The Australian charity industry is a wide spread market with over almost 700,000 organisations with a wide range of activities that they deal with. These organisations range from different activities like environment conservation, youth assistance, help for the blind, or disabled, and several other activities. Most of the organisations that have been recognised by the government and the only ones that are

Friday, November 15, 2019

DBD-NTP Reactor Test for Degradation of Methylene Blue

DBD-NTP Reactor Test for Degradation of Methylene Blue Abstract: Electrical discharges generated at water-gas interface in a nonthermal plasma (NTP) reactor were utilized for the degradation and mineralization of a model aqueous organic pollutant methylene blue. NTP based advanced oxidation processes (AOPs) have presented a great potential to remove contaminants from wastewater. The degradation of pollutions will greatly depend on the active species generated in NTP process. It was observed that both degradation efficiency and mineralization of the pollutant increased on addition of metal oxide catalyst, hydrogen peroxide and Fe+2 to plasma reactor. It has been observed that methylene blue degradation followed first-order kinetics and degree of mineralization increased as a function of time. 1. Introduction The presence of aqueous organiccompounds in water may have adverse health effects on humans and aquatic organisms[1-4]. Wastewater, especially from paper, textile and pharmaceutical industries may contain highly hazardous and toxic compounds[5, 6]. Typical organic pollutants like pharmaceuticals, dyes, etc are toxic and may contain some non-degradable intermediates that may havea potential carcinogenicity and mutagenicity[7, 8]. One ofthe best practiced methods for remediation of these pollutants, adsorption, at best, may tranfer the pollutant to another phase, whereas, biodegradation may be time consuming [6, 9]. Ingeneral, mineralization of these pollutants is much desired. To achieve mineralization, advacned oxidation processes (AOPs) like photo-Fenton, photocatalytic, ultrasonic degradation and sonolysis combined with ozonolysis have been proposed[7, 10-14]. Yet another addition to AOPs is nonthermal plasmas (NTP) generated by electrical discharges. Non-thermal plasmas (cold plasma) are characterized by high electron temperatures (Te) and clod heavy particle temperature (Th). Due to the high electron temperature, the average gas temperature is much lower than that of the electron temperature. NTP based AOPs are gaining attention for remediation of gas and water bound pollutants and especially electric discharges at the water gas interface offers specific advantages like generation high energy electrons that may initiate the reaction, multiple oxidants for mineralization, mild operating conditions and possibility of scale up, etc.Oxidation of pollutant in AOPs proceeds via generation of one of the powerful oxidants, hydroxyl radical (OH, 2.8 V)that can mineralize a majority of the organic pollutants [15-18]. Plasma technologies have agreat potential and are widely used in a large number of technical applications like abatement of air pollutants, surface modification, lasers, etc[19]. The application of plasmas in environmental application has been growing at an exponential rate. Electrical discharges generated at gas-water interface may induce different physical and chemical effects like high electric fields, UV radiation, overpressure shock waves, and the formation of chemically active species [16, 19-22]. The interaction of the high energy electrons created by the discharge with the water molecules produces various reactive species, namely ions (H+, H3O+, O+, H, O, OH), molecular species (H2, O2, H2O2) and radicals (such as O†¢, H†¢, OH†¢) [6, 23-26].In addition, the hot electrons may have higher energy than the dissociation energy of water (5.16 eV) [6, 25,27]. However, even though the presence of UV light has been confirmed, direct photo oxidation of pollutant in water is very limited and among the active species; hydroxyl radical, atomic oxygen, ozone and hydrogen peroxide are the most important ones [28, 29].Thus electrical discharges may provide a capsule of oxidizing species with varying oxidation potentials. For example, OH†¢ radical, one of the most important oxidants, has a very short life time and is mainly generated from the direct dissociation of water molecules in the plasma region [30-32]. The presence of multiple oxidizing species provides various avenues to combine with catalysts. For example, once the presence of hydrogen peroxide (H2O2) is confirmed, addition of Fe-catalysts may facilitate Fenton type reactions. In a similar manner, in-situ decomposition of ozone on a suitable catalyst may lead to the formation of atomic oxygen, which has still higher oxidation potential than H2O2 and ozone. For the effective utilization of these short lived species, generally, metal oxide catalysts like Al2O3, Fe2O3, SiO2, TiO2, ZnO, etc are often integrated with NTP. These catalysts facilitate the in-situ decomposition of ozone, leading to the formation of atomic oxygen, which is a stronger oxidant to ozone. In general, nonthermal plasma reactors may be classified as the sub-atmospheric discharge reactors that demand a reduced pressure (radio frequency, microwave discharge,etc) and that are capable of operating at atmospheric pressure (Corona, dielectric barrier discharge, glow discharge etc). However, as the formation of these active species may depend on the reactor configuration[6, 33-35] it is worth mentioning the widely tested plasma rector models like corona discharge, dielectric barrier discharge (DBD), glow discharge, plasma jet, and gliding arc, etc. 1.1. Dielectric barrier discharge Dielectric barrier discharge (DBD) configuration is characterized by at least one insulating dielectric layers, which is placed between the electrodes. Its use in environmentalapplications can be tracked back to middle 18th century, when Siemens (1857) used it to generate ozone. The classical DBD configuration is illustrated in Figure 2. The advantage of DBD over the other dischargeslies inhaving the option to workwith NTP atatmosphericpressureandcomparatively straight forward scale-upto large dimensions. 1.2. Corona discharge Corona discharge is featured by relatively non-uniform electric field distribution, when compared to DBD, caused by the sharp edge or sharp point of its electrode. In general, one of the electrodes of corona discharge reactors is a needle or a thin wire that may provide a point to plate type discharge propagation. The electric field near the electrodes would be sufficiently higher than the rest of the discharge volume. The typical electrode configurations of corona discharge are illustrated in Figure 3. 1.3. Gliding Arc discharge The gliding arc (GA) is anunique non-thermal plasma that has relatively high plasma density, power and operating pressure in comparison with other non-equilibrium discharges. It has a dual character of thermal and nonthermal plasma, and can involve relatively high electric powers compared to the corona discharge. It is generated between two metal electrodes with a high velocity gas or gas–liquid fluid flowing between the electrodes. However, for environmental applications like decontamination of air and water pollutants, either corona or DBD is widely tested.DBD configuration has been reported as a promising technique for the removal of air pollutants [33][36-42]. [33][33, 34][33][33, 34]However, majority of the literature deals with treatment of air pollutants. Discharge in water is different to that in air due to differences between the characteristics of water and air[14][14][35]. As stated earlier, plasma generated at air-water interface is known to produce a variety of oxidants that are capable of mineralizing the target organic compounds. Among these oxidants, primary oxidants like ozone, H2O2 are important that may be converted to the secondary oxidants like OH radicals. 1.4. H2O2 production H2O2formation in NTP reactors was reportedwith a variety of feed gases (Ar,O2,air and N2) and interesting observation is that its formation takes place even in the absence of oxygen bubbling[58]. H2O2formation in the water for three model gases followed the order N22.Table 2 summarizes the selected reports that deal with quantitative information on H2O2formation and the corresponding reactions responsible for its formation are summarized below. It may be concluded that the feed gas may affect the formation of oxygen basedreactive species such as OH, O3, O and positive and negative charged ions like †¢O2+,H3O+, †¢O2, †¢O3-.. H2O2 formed by the following reaction (Equations 1-6). 1.5. Ozone production Ozone is yet another oxidant reported that has major applications during NTP abatement of pollutants. The ozone formation and the corresponding reactions of ozone are summarized in Eq. 7-12. Ozone reacts with organic compounds present in wastewater directly via molecular and indirectly through radical type chain reactions. Both reactions may occur simultaneously[35][35]. It is known that ozone reacts with unsaturated functional groups present inorganic molecules, leading the conversion of the pollutant [65]. Sim[35]plified reaction mechanism of ozone in aqueous environment is given in Eq. 8-12. Inaddition, NTP is known toproduce ultra-violet (UV) light due to excited nitrogen molecules present in air [15][33]. Therefore, in aqueous solution, UV light induced dissociation of H2O2 molecules may lead to the formation of hydroxyl radicals(Eq. 13) [66, 67][35]. Eq. 14-17 summarizes the pathway the possibilities in which ozone, H2O2 and UV light may induce the formation of various oxidants that can mineralize the pollutants. Discharges in water may also change the pH of the solution significantly, due to the formation of various inorganic and organic acids[6, 16, 21,68]. The formation of inorganic acids is a result of a series of reactions involving back ground gas like nitrogen, as shown in eq-18 to 23. It has been observed that pH of the solution decreases rapidly due to the formation of water soluble ions. As a result, conductivity of solution also increases significantly. 2. Degradation of a model dye methylene blue A schematic of the reactor used for these experiments are shown in figure X. The electrical discharge was produced in a parallel plane type coaxial NTP-DBD reactor by a high-voltage 0–40 kV AC source transformer (Jayanthi transformers). Quartz is a common material used as a dielectric, due to its excellent dielectric properties and its resistance to ozone. The reactor is a transparent quartz cylinder with an inner diameter of 19 mm and wall thickness of 1.6 mm. Silver paste painted on the outer surface of the quartz tube acts as the outer electrode, whereas a cylindrical stainless steel rod served as the inner electrode. The discharge length was 20 cm and the discharge gap was around 3.5 mm. 2.1. Effect of initial concentration and applied voltage Figure 4 presents the degradation of 100 ppm of a model pollutant methylene blue (MB)as function of time for different voltages at 50 Hz. Increasing voltage favor higher conversion, as conversion of MB improved 91% to 95% on increasing voltage from 14 to 18 kV after 25 min [15]. This may be due to the availability of more energetic electrons at 18 kV that may lead to higher degradation. However, degradation decreases with increasing the initial concentration. At14 kV increasing MB concentration from 50 ppm to 100 ppm decreased the conversion from 97% to 91%.A rapid increase in the degradation was observed during the initial stage of plasma treatment followed by a slow increase, probably due to competition between pollutant molecules and the intermediate products formed during the degradation. 2.2. Effect of discharge gap It is known that performanceof NTP reactors depend on the distance between the electrodes[69]. In order to understand this observation, during MB degradation, the electrode distance was varied between 1.5 to 4.5mm. As seen from the Fig.5, for 100 ppm MB degradation at 18 kV, in 25 min thedegradation reached 86, 89.5, 93.5 and 92%, respectively for 1.5, 2.5, 3.5 and 4.5 mm discharge gap, indicating the optimum discharge gap of 3.5 mm. A similar observation was made by Hao et al. who varied the electrode separation between 10 to 20 mm and after 15 min, the conversion of 4-chlorophenol (4-CP) decreasedwith increasing the inter-electrode separation. Approximately 78% conversion of 4-CP was obtained with 10 mm inter-electrode separation that decreased to only 45% with 20 mm. With a relatively larger inter-electrode separation, more energy is required for plasma channel formation, whereas optimum separation may also provide plasma-photochemical effects and subsequently a faster degradation of 4-CP. 2.3. Effect of feed gas Feed gas may also influence the degradation of the pollutants in NTP reactors. In order to understand this, degradation of 100 ppm of MB was followed at 18 kV by bubbling 200 ml/min of O2, argon and air(Fig. 6). As seen in Fig. 6, the MB degradation was 97.4, 53.2 and 93.4 %, respectively for oxygen, argon and air. The highest degradation of MB with oxygen and air may be due to formation of oxygen based active species like OH†¢, O3, O†¢, H2O2 and positive and negative charged ions like †¢O2+, H3O+, †¢O2, †¢O3.This observation is consistent with report by Du et al., for different feed gases, including air, oxygen, nitrogen and argon during the degradation of a dye AO7. The degradation during the plasma treatment is highest for oxygen and least with nitrogenbubbling [62]. 2.4. Effect ofNa2SO4 As explained earlier, electric discharges produce various reactive species. However, these species may not oxidize the pollutant. For example, the direct interaction of ozone with pollutant is may be ruled out. One of the ways of improving the performance is by adding suitable additives like metal oxides, carbon, ferrous ion and hydrogen peroxide, etc that may facilitate the secondary reactions leading to the formation of strong oxidants.Large amounts of sulphate are generally essential in the dye bath for successful dyeing, which results in high concentrations of sulphate discharge in the effluent. To examine the effect of Na2SO4 concentration on decolorization efficiency, 50 mg/L of SO4-2 in 100 ppm MB was prepared. The solution was treated at 16 kV applied voltage and the observed degradation was 97.5% against 93.5 % with plasma alone. The excess SO4-2 may react with the hydroxyl radicals to generate SO4-†¢which is more reactive than hydroxyl radicals. 2.5. Effect of H2O2 and Fe+2addition Many researchers have reported the formation of hydrogen peroxide (H2O2) and improved performance during the degradation of pollutants in NTP reactors.The prominent reactions with H2O2 may involve the homolytic fission of the O−O bond leading to theformation of reactive hydroxyl radicals with high oxidizing power (2.8 V). These hydroxyl radicals may attacks the organic pollutants to initiate the degradation.Hence presence/addition of H2O2 may increase the concentration of active OH†¢ and thus accelerate the degradation rate. As the present study confirmed the formation of 80 ppm of H2O2, influence of Fe2+was studied by adding 50 mg of ferrous sulphate. The addition of Fe+2 may facilitate the formation of à ¢- OH, à ¢- HO2 ,etc, via the Fenton reaction (Eq. (25)as shown below Addition of Fe2+ shows positive effect on MB degradation (96.5%), where the conversion of 100 ppm MB increased from 96.5% at 16 kV from 93% with plasma approach alone (Fig. 7). 2.6. Effect of metal oxide catalyst Ozone is one of the oxidizing species with high oxidizing power andis one of the important species formed in NTP.However, direct reaction of ozone with pollutant may not be effective and in order to utilize the potentials of ozone, often a catalyst is combined with plasma. In this context, oxygen deficient CeO2 catalysts are beneficial for ozone decomposition due to presence of defect induced vacancies. During the present study, addition of 100 mg of the catalyst to test solution increased the degradation to 99 % from 93.5 % without catalyst at 16 kV. It is reported that the improvement in the degradation efficiency with catalytic plasma approach is due to in situ formation of atomic oxygen that is capable of mineralizing pollutant due to higher oxidation potential (2.42 V) than ozone (2.07 V) [22]. It is known that many of the excited species produced in NTP are short-lived and addition of catalysts may either enhance the life time of short-lived species or/and facilitate the format ion of secondary oxidants. The catalytic decomposition of ozone may be explained as given in the following equations [15, 26]. 2.7. Mineralization of Aqueous Organic Pollutant The degradation of the dyes was followed by TOC (total organic carbon), which is an index of the pollutant concentration in the solution. TOC indicates the degree of mineralization of the target compound. The plasma treatment of dye solutions decreased the TOC with time and Table 1 presents the data on the decrease of TOC under different flow rates and voltages. The decreasing TOC with increasing treatment time indicated that the degraded organic carbon may be converted into CO, CO2 and H2O [26, 51][32]. [32]This accounts for a degradation process of the solute and consequently for the detoxication level of water. The CO, CO2 released during the reaction confirms that some amount of degraded dye was mineralized. However, during the present study, COX analyzer was utilized only for qualitative analysis. Pollutant + plasma (Active species) →CO + CO2 + H2O (35) 2.8. Energy efficiency The degradation efficiency may be better illustrated by the amount of pollutant decomposed per unit of energy (represented as energy yield). The energy yield of the degradation was calculated by using the following relation[15, 17,18], where C is initial pollutant concentration, V is the volume of the solution, degradation (%) is % degradation at time t, P is power and ‘t’ is time. It was observed that as a function of time the energy yield decreases and percent degradation increases. Increasing applied voltage increases the power and decreases the energy yield. Energy Efficiencies reported for plasma discharge processes are given in Table 1. For MB degradation, in presence of CeO2 catalyst and H2O2 the energy yield increased to 46.2 and 51.3 respectively, whereas, for plasma alone the value is 43.1 g/kWh for 100 ppm initial concentration at 16 kV. Feed gases also change the reactor efficiency as well as the energy yield, as with oxygen it is increased to 45.4, whereas, with argon it is only 14.41 g/kWh. 2.9. Degradation Kinetics During the plasma treatment of aqueous organic pollutants it has been observed that concentration of pollutants in solution decreases with time and the degradation followed first order kinetics. The rate constant was calculated based on Eq-7[45, 68, 70,71]. ln(Ct / C0) = –k1t (24) where Ct, C0, and k1, are the concentration of Aqueous Organic Pollutant for a given reaction time, initial concentration, and first-order rate constant (min-1), respectively. 3. Conclusions A DBD-NTP reactor was tested for the degradation of 100 ppm methylene blue. It was observed that the optimum discharge gap was 3.5 mm and addition of hydrogenperoxide improved the performance of the reactor, probably due to the formation of hydroxyl radical via Fenton reactions. Increasing voltage leads to higher conversion, and catalyst addition increased both conversion and mineralization of the dye.

Wednesday, November 13, 2019

A Rhetorical Analysis of Article in Medical Journal Essay -- Literary

Family Psychoeducation for Schizophrenia has previously been supported in treatment recommendations and guidelines for best practise in hospitals. In their review of 15 new studies in the area, Lisa Dixon M.D (University of Maryland), Curtis Adams M.D (University of Maryland) and Alicia Luckstead M.D (University of Maryland) reinforce support for family psychoeducation for schizophrenia. The review â€Å"Update on Family Psychoeducation for Schizophrenia† aims to persuade the readership of the effectiveness of family psychoeducation and its remaining relevance. This is achieved in manner of ways. Credibility of the study is established a number of rhetorical techniques. These include using the author’s professional affiliations, citations from expert authorities, use of statistics, acknowledgment of limitations and comparison. Language and structure of the article are also discussed as rhetorical techniques used to enhance the authors arguments. â€Å"Update on Family Psychoeducation for Schizophrenia† was published in the March 2000 issue of the Schizophrenia Bulletin by Oxford Journals. Schizophrenia Bulletin is written for medical academics specialising in the field of Schizophrenia and assumes a background understanding of the field. However it is aimed at â€Å"the widest possible audience† (Oxford Journals, para 2, 2012) and thus seeks readership of those involved in the field, in a less medical nature also. The article begins by establishing the credibility of the authors. Their professional competency is established through the acknowledgement of their professional affiliations. These professional affiliations and subsequent status increases their credibility in terms of their authority and knowledge on the subject. Lisa... ...yout of the article also further enhanced the author’s argument, in following AMA guidelines. This method of presentation, of the author’s beliefs allowed for succinct informing of the reader. The efficacy and relevance of Psychoeducation and why it should ensure Psychoeducation's place in best practise hospital guidelines is competently argued and clearly presented throughout the article . Reference List: Dixon, L., Adams, C., & Luxsted A. (2000) Update on Family psychoeducation for Schizophrenia. Schizophrenia Bulletin, 26 (1) 5-2. Lehman, A. F., Lieberman, J. A., & Dixon, L. B. (2004) Practice guideline for the treatment of patients with schizophrenia, . American Journal of Psychiatry, 161 (2) 1 -56. Oxford University Press. (2012) About Us. Retrived 2012, May 10 from http://www.oxfordjournals.org/about_us.html